UAE E-Commerce Trends
The UAE e-commerce industry reached $ 10 billion (Dh 36.7 Billion) in 2018. It should come as no surprise that e-commerce is likely to grow steadily in the UAE. Currently, in the UAE, e-commerce represents 4.2% of the retail revenue and is estimated to grow by an average of 23% by 2022. Offline shopping remains relevant in the UAE for cultural and geographic reasons, however, with increased convergence between online and offline channels, the market is increasingly competitive. 90% of Middle Easterners have shifted purchases online since the start of the pandemic.